Of MICE and hotel management

It is difficult to estimate how many hotels with conference facilities now exist on the Polish market. According to hotel consultancy specialist Jacek Piasta, there is no reliable data because there is no agreed definition for what a hotel designed for the MICE (meetings, incentives, conventions and exhibitions) sector actually is. “The term covers small hotels comprising two conference rooms for 15–30 people as well as large professional facilities providing a dozen or more multifunctional modular rooms. There are scores of the latter in Poland and several hundred, if not more than a thousand, of the other type,” explains Jacek Piasta. Kamila Rówińska of the editorial and content marketing department of MojeKonferencje.pl approaches this issue from a slightly different angle. “Three- and four-star hotels predominate in Poland but they are focused on individual guests. Almost 20–30 pct of the hotel market across the country advertises itself as having a