BSCs turn to smaller cities

ABSL has analysed 35 medium-sized cities and towns in terms of their attractiveness for investors seeking business locations in the BPO, SSC, IT and R&D segments. The report outlines the development opportunities for the sector, along with the potential for and obstacles in the way of investment, as well as recommending approaches that will create the right conditions for investors.

The report lists the main advantages of such locations as regards the business services sector as being the lower costs for running businesses and the lower pay expectations of employees as well as reduced staff turnover. It also argues that such cities as Tarnów, Płock, Elbląg, Nowy Sącz, Kalisz, Legnica, Koszalin, Gorzów Wielkopolski and Piła could be ideal for modern business service centres. However, in order to encourage the business to act and invest in such locations, cooperation between business and higher education institutes is necessary.

“That’s why we will organise a special recruitment drive in state-run higher vocational colleges operating in these cities, so that the fields of study they offer are tailored to the needs of the sector. We will be designating PLN 100 mln for strengthening competences under the Knowledge Education Development Programme. We have also not forgotten about cultivating the right the business environment. Under the new act on investment support, those locating their businesses in medium-sized cities can expect additional exemptions and tax relief. We are fighting to change the perception of medium-sized cities and towns and present them as attractive for residents and as investment locations, not only for the public but also from the private sector. We believe that private investment, both in terms of production and services, will be the anchor that will keeps talent in medium-sized cities,” argues Adam Hamryszczak, a deputy minister for investment and development.

“We are committed to the maintaining the dynamic growth of the sector in Poland, which is why we have been involved in drafting this report. We have already encountered the barriers that exist in large cities for further growth, and so we are now seeing opportunities for business in medium-sized cities and towns,” adds Jolanta Jaworska, the deputy CEO of ABSL and the director of public and regulatory affairs at IBM for Poland and the Baltic states.