E-commerce still rocketing up

Back in 2000, Poland had just a few hundred thousand square metres of modern warehouse space and e-commerce was only budding with Polish złoty retail sales in the tens of millions. At that time, nobody, except for a small number of people, wondered whether it was worth devoting more time or attention to the growth of e-tailing, or allocating dedicated warehouse space and logistics operations to it. In 2000, Poland’s internet users, who numbered around 3 mln, generally placed online orders via email and businessmen saw e-commerce as an addition that didn’t generate much turnover in proprotion to the rest of their income. Today, Poland has more than 16 mln sqm of modern warehouse space and another two mln in the pipeline. The Polish e-commerce market is growing at an annual rate of over 18 pct, the fastest in Europe and it is worth a staggering PLN 50 bln and still growing. As many as 28 mln Polish people shop online via websites, smartphone apps and social media. Poland al