Komfort goes large format

The store is also the first of the chain to have a kitchen and bathroom section. “The new business model for our chain is a concept that continues with the current development of our company and its group affiliates. Until now, each of these affiliates operated separately but now we have decided to combine them under one logo and roof,” says Wojciech Kiestrzyń, the CEO of Komfort. Komfort is a Polish company that has been operating for 25 years. It mainly sells flooring products including panels, wooden floors, rugs and wall-to-wall carpets.