TONAGRO's parallel development
Tonagro is now planning to expand its operations from land sales and project development to general construction and owner representation. Since the beginning of June, Tadeusz Haładaj the company's new President, has been charged with these fresh challenges. He also faces having to bolster the company's image, after several negative press articles.
- Does your appointment as President of TONAGRO, mean you will be
changing the company's strategy?
- This is a unique company because it is almost completely owned by the State Treasury
Agency of Agricultural Properties [Agencja Własności Rolnej Skarbu Państwa (AWRSP)].
The strategic goals of TONAGRO will therefore remain unchanged. However, the standstill on
the real estate market has forced us to look in new directions.
- Do you mean to activity outside the property market?
- We want to offer investors: preparation of land for their investments, investment
supervision, general contracting, owner representation and help planning urban space. We
are very experienced in these fields but until now we have not offered such services to
other companies.
- Does the company plan to give up its core operation? That is,
acquisition of agricultural land, preparing it for investments and selling it? Development
has been becoming more important for you for a while now.
- These have to be parallel activities for us. The Agency (AWRSP) still has land which
needs to be commercialised once it is turned into investment plots. But the company
must have the capital to do that. Development is improving the company's cash flow
and we are going to extend it given the experience of our company Agroman,
developer of the "Brzeziny" housing estate in Warsaw.
- How does the company acquire land? Not only through tenders.
- Since the company was founded, the Agency has brought 622 hs of land into TONAGRO and
the TONAGRO group (TONAGRO SA and dependent companies) has purchased 1,9 thousand hs of
land through tenders. As far as the land brought in by the Agency is concerned, we have
sold 158 hs, and out of the land purchased by the group - we have sold 446 hs. Land is
also traded via orders and this amounts to most of our plots.
- What do you do with the profits from selling land acquired in a tender,
and what is the procedure in the case of land brought in by the Agency (AWRSP)?
- The profit accumulates within the company, it is divided, and the company's owners
acquire the part assigned to dividends. It doesn't matter if the profit comes from land
purchased by us or from land brought in by an in-kind contribution. If the Agency makes an
in-kind contribution, the capital belonging to the owner increases. When we purchase
something ourselves, the assets increase. Moreover, part of any profit must be
invested in new purchases and specific development projects. Revenue, (and therefore
profit as well), is generated by the sale of land ordered by the Agency
and its branches. For such orders we receive a commission.
- Apart from the territorial branches of TONAGRO, there are the following
companies: Holdton, Agroman, Investon and Warton. Agroman is building the Brzeziny housing
estate, Investon has begun construction of a two-star hotel chain. We do not know anything
about the other two companies.
- There are no territorial branches of TONAGRO - only dependent companies in which 99
percent of the shares belong to TONAGRO SA and 1 percent to the Agency. Warton,
established 3 years ago, provides a base from which to launch new business, such as:
preparing investments, general contracting and construction supervision. In that respect,
the company renders services to Investon but we would like to develop this potential and
use it outside the Group. However, we need time: to give us experience, recruit staff, win
orders and increase capital. Holdton was created for new undertakings but
isn't as yet involved in any ventures.
- Will new companies be created in the near future?
- Quite the contrary! We have started the consolidation process. We are at the
advanced stage of a merger between NP and Lubusz from Zielona Góra, whilst one involving
the Wroc?aw and Âlask (Silesia) companies is under way. The same will happen with
the companies in Gdafsk, Olsztyn and Szczecin in the future. These companies will become
economically stronger as a result.
- Your predecessor, President Jan Podobas, launched the
search for investors.
- A specialist American firm is analysing the TONAGRO group's attractiveness for potential
investors. It could, however, be in The State Treasury's interest to consider the minority
investor option, despite the possible obstacle, (which we know from
experience), that foreign investors seek majority interests and are used to them. Of
course, we are not excluding the possibility of a domestic investor.
- The company owns 3 floors and the mezzanine in the Belvedere Plaza
building, that is in the office part of the Hyatt Regency Hotel in Warsaw. Last
year's transaction cost USD 4 million. You also have nine suites in ul.
Gwiaździsta , with an area of 90 to 200 sqm.
- The logic of these purchases was clear. In the case of the office building (1,400 sqm.),
the company was convinced that it was buying very attractive space. We were to lease the
space, recoup our outlay quickly and secure a continuous inflow of funds.
Unfortunately, the opening of Belvedere Plaza was delayed a year and a half and the
market situation changed. Therefore, we leased one floor to other companies and the
mezzanine houses the accounting office serving the whole group. The two remaining floors
are for the company's headquarters. But we are not obliged to occupy those offices and
they can be sold or leased at any time. It is just a matter of the profitability of
any transaction and satisfactory financial conditions. The purchase of the
suites in ul. Gwiaździsta was also a capital investment. The suites have been
leased and are regularly bringing income to the company. TONAGRO manages all the
properties directly.
- We hear about the planned dissolution of the Agency (AWRSP) more and
more often. How might this affect TONAGRO?
- This is a hypothetical question. I can only say that the Agency has yet to exhaust
its statutory aims.