The hero of British production ‘About Time’ uses this power to win the heart (and not only that) of an extraordinary girl, but a few people I know would probably use it in a slightly different way. If we could emulate the young Englishman, we would need to choose a dark place, focus for a moment, and then re-materialise a few years back – for example, we could find ourselves wandering around a shopping centre development in Romania. For a retail developer this in particular would be a good idea – after all, the country at that time was about to join the European Union and its citizens were certainly hungry for Western European-style shopping. Or perhaps it would be a bad idea – it remains a poor country and not every location turned out to be viable. Anyway, if I went back in time to become the manager of a shopping centre, a few years later I would find that my competition included not only the rival malls nearby, but stores located virtually (in more sen