PL

Shopping centres go social

Retail & leisure
POLAND The ban on Sunday trading has forever changed shopping habits and how shopping centres operate. On that particular day people now have more free time, while centres have a free space that they can use for non-commercial activities.
If not retail, then what? Lately EPP has created its Social Activation Programme for Shopping Centres. Under this campaign shopping centres are opened up on Sundays to the local community as a place where events that support education, the environment and culture can be held. The organisations that hold such events are usually city councils, NGOs, schools, charities and sports associations. However, those who take part are usually people of all ages and represent the full cross-section of Polish society. Several such events have already been held in Galeria Echo in Kielce, as well as in Pasaż Grunwaldzki in Wrocław and the Galaxy mall in Szczecin. The range of events is very wide: sometimes the shopping centre space is filled with people playing board games, or playing chess or bridge. Kids will stretch their minds with logic puzzles, talent show contestants will show off on stage to a wider audience for the first time, live performances and concerts will be held as well as arti
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