Share and rule

The sharing economy has up to now been associated mainly with Uber, Airbnb and BlaBlaCar. However, this is just a small slice of a much broader phenomenon that is now changing the entire economy to the extent that for some people it has even become a way of life. It is already becoming difficult to find a sector yet to feel the influence of this trend. It’s little wonder then that ‘Time’ magazine has included the concept as one of ‘the 10 ideas that will change the world’. It is now a way to save money, protect the environment and energise the local community. What was impossible just a few years ago is becoming a reality today. With the internet, we no longer need to own certain resources in order to use them. In Barcelona people can use a special platform through which they are able to help each other out with various household chores as well as looking after children and the elderly. The hours its users spend on such tasks are recorded on the app, and t