An investor’s Eldorado or an exaggerated market? Too many projects in one city? To pay or not to pay city officials for ‘assistance’ – David Sharkey, chief executive officer at Caelum Development dispels all doubts over the Romanian retail market Mladen Petrov, ‘Eurobuild CEE’: To kick off – why is Romania an attractive investors’ market?David Sharkey, Caelum Development: The structure of Romania’s modern retail is still underdeveloped, which means that a project that is the first to make a real impression on customers is a winner and achieves a major part of the market and, as a direct consequence, registers the greatest return from the investment in the shortest time. Bucharest is very like Warsaw when Galeria Mokotów was being built and which remained the leader of the modern shopping malls for many years in the city.