Sloganeering

I have recently been browsing through the newspapers looking at adverts for residential projects. Apart from the fact that 'being up to date' in such matters is my job, at the moment I am also hoping to find my very own dream home without any heartache Zuzanna Wiak A s a future home owner I have recently started looking at newspaper ads from a different angle, namely by concentrating on their advertising slogans. This all started before Christmas when one developer began advertising its offer with the slogan: 'A flat for Christmas'. An excellent slogan, I thought. I immediately considered writing a letter to Santa, in the hope that maybe I would later find my new home among my presents under the Christmas tree. In the end I was afraid that after sending such a presumptuous request the only thing I would get from Father Christmas would be a dolls' house instead of a three-room flat...As I'm writing this piece, it is now early February and also the beginning of the commercial orgy surr