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Europe In search of balance

Office & mixed-use development
Returning to the office, changes in work models and space optimisation continue to be among the hottest topics that both employees and employers are talking about. CBRE conducted a survey among nearly 140 European companies, which reveals ten demanding tasks and challenges that are currently affecting the strategic decision-making of companies.

The massive return of workers to the office proved to be an even greater challenge than many expected. Moreover, the requirements and needs of companies are rapidly evolving over time.

1. The return of people to the office is still relatively low following the pandemic. Roughly half the companies surveyed said that the return to the office is at 40 pct of what was previously “normal” or even lower. 56 pct of the companies consider this to be more or less stable, the rest expect this share to increase or are working towards that end. Two-thirds of the companies plan to achieve this in the next 12 months, while the remaining third has a longer timeframe.

Companies still consider the office a key benefit for their employees, and therefore seek to strike a balance between providing support and formulating obligations to get their consent to returning to the office. Good mutual communication is absolutely essential in this respect. I strongly recommend conducting a survey among the employees and finding out their expectations, providing training to executives and then clearly communicating the benefits of a personal presence at the workplace.
Simon Orr, Director Advisory & Transactions – Offices in CBRE.

2. Companies are gradually determining their requirements for the re-introduction of presence. Two-thirds of the companies currently have a defined requirement for the personal participation of employees in the workplace, while 41 pct of the employers require presence for more than half the working week. This is a significant change from last year, when only about 40 pct of companies required a certain level of personal presence. However, the enforcement of these directives remains in question: only 10 pct of companies say they are consistently enforcing them. At the same time, there are still a fifth of the companies that support work from the office, but they do not set a proportional part of it and leave decisions purely up to the people.

3. The hybrid model of work is on the rise, companies are looking for balance. A total of 46 pct of companies already have some form of policy on how employees should come to the office. Roughly half the businesses prefer employees to distribute their time equally between working in the office and working from home. Less than 40 pct want them to spend three or more days a week in person at the workplace. And only 11 pct of the companies do not mind that most of the work is done remotely.

We see a certain discrepancy between the requirements of companies and employees. But if you give people a certain degree of flexibility, they are twice as likely to recommend you as an employer and two and a half times more likely to indicate that they are happy at work.
Filip Muška, Workplace Strategies Lead in CBRE.

4. Companies are going even further: they are considering significant innovations in the arrangement and organisation of work. Companies are willing to think about even more fundamental changes. Schedule rotations, flexible working hours, time-limited remote work and fully remote work are in their sights.

Overall, the most popular option among companies is the presence of people in the workplace according to a predetermined rotation plan. It is preferred by 52 pct of the respondents, from which it helps to strengthen cooperation and team culture for longer than 2-3 days a week. This system resolves the problem of the uneven presence of different team members during the working week by supporting attendance at the office in longer blocks of time. However, the situation differs in the various regions: in Central and Eastern Europe, which includes the Czech Republic, this trend is currently being tested, which was confirmed by a total of 35 pct of companies.
Filip Muška

5. Companies are optimising. They are reducing expenses for office space while improving their quality. There are a number of global changes currently taking place. Companies do not have the certainty of what the demand for their goods or services will look like in the near future, and at the same time what changes in the method of organising work could still occur. For this reason, many companies are trying to improve their efficiency and reduce the cost of existing assets by consolidating their portfolio. Nearly 60 pct of the companies participating in the survey have reduced their office space by about 10 to 30 pct over the past three years, although only 45 pct of the companies considered this move last year. In the Czech Republic and the CEE region, it has only been 42 pct of the companies, but in the next three years the Czech Republic should see a similar trend.

On the other hand, with austerity measures, there is an increased emphasis on the quality of the spaces that remain in the portfolio of companies. These must better suit new working procedures while offering a pleasant environment with an emphasis on ergonomics, i.e., the physical and mental needs of employees. 45 pct of companies have confirmed they are moving at least some departments to more suitable premises and another 23 pct are considering such an option.
Filip Muška

6. Property owners are coming under pressure. Companies are demanding greater flexibility in lease agreements. The ongoing changes are also increasingly reflected in the preferences of companies regarding the conclusion of lease agreements, which are intended to provide more freedom. 42 pct of the companies would appreciate having access to shared services in the building, equipment and/or flexible spaces as part of the agreement. There is also identical interest in concluding so-called environmental lease clauses, on the basis of which the owner and occupier of the building assume specific obligations to ensure the sustainable operation of the property and to improve the environment. In addition, 40 pct of the companies require lease contracts to reflect to a greater extent the different use and occupancy of their offices during the working week.

7. Interest in flexible office spaces is growing at a faster tempo. The popularity of flexible offices is growing due to the diverse offer and higher awareness of companies.

There are many reasons for their use. They offer a high user experience and an opportunity to build new contacts, they are also useful in times of uncertain demand or when entering new markets as a ‘test office’. However, the main factor that 43 pct of companies report is the effort to avoid investments in expensive office equipment and long-term commitments associated with traditional leases.
Lenka Ferguson, a CBRE specialist in flexible offices and coworking spaces

Almost two-thirds of the respondents say that flexible spaces currently account for less than 10 pct of their portfolio. Nevertheless, only about half expect their situation to look the same in two years. Of course, there are differences between companies depending on their size and business. In any case, large companies with more than 5000 employees currently achieve half the share of flexible space in 1.5 pct of the cases, but in two years this share should already apply to 12 pct of the companies.

8. The choice of office spaces is affected by their availability and sustainable solutions. Employees are increasingly placing an emphasis on the quality of the work environment and are less willing to commute to work than before the pandemic. For two-thirds, commuting time is in fact the second most important factor when choosing a job right after salary conditions. Both of these changes are now largely reflected in the strategic decisions of companies when choosing suitable offices. The most important for them are: good public transport accessibility (80 pct), an abundance of parking spaces (57 pct), charging stations for electric cars (48 pct), parking spaces for bikes or scooters (38 pct) and dining opportunities in the locality (54 pct). ESG principles are also becoming more important. 55 pct of the companies consider sustainability to be one of the most desirable features when choosing a building, which is 11 percentage points higher year-on-year.

An important factor for respondents from the Czech Republic and the CEE region, in addition to those mentioned above, was also the availability of food and refreshments in the building, which was reported by a total of 60 pct of the respondents.
Filip Muška

9. The sharing of workplaces and the focus on modern technology will intensify. The ongoing changes in working methods also have a significant impact on the appearance of offices. Companies are trying to create a work environment that encourages collaboration, improves the user experience, while at the same time enabling the space and resources to be used as efficiently as possible. In this spirit, companies aim to reduce the number of fixed workplaces (72 pct of respondents) and, conversely, to create workplaces divided into individual zones, which employees alternate during the day according to the type of activity performed (73 pct of companies).

The implications are also evident in the area of design and technological equipment. Video conferencing and room booking systems are considered key tools in supporting new work styles and connecting teams.
Filip Muška

10. When making decisions, the needs of people are increasingly emphasised. The inclusion of individuals, high motivation and productivity, facilitating team performance and related topics are currently resonating across companies. When managing changes, the needs of people are increasingly emphasised. Thus, decisions on the appearance of office space or the measures taken to support the transition to a new working arrangement are increasingly influenced by the opinions of employees. 55 pct of the surveyed companies report their involvement through various internal surveys or focus groups. At the same time, 68 pct of the respondents are resolving their concerns about the weakening of their company culture during and after the pandemic by building high-performance teams, while 65% of the companies are supporting employee engagement and motivation.

A total of 136 European companies (62 of which came directly from the CEE region) participated in the European Office Occupier Sentiment Survey, the largest share of which (27 pct) specialises in financial and professional services, and 23 pct of the companies focus on technology, media and telecommunications.

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Edition 11 (293) November 2024

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