Europe MAPIC returns to Cannes

We have the pleasure to announce that MAPIC will host two other events in the same space and time: LeisurUp, a global event dedicated to the location-based entertainment industry, and The Happetite, an international event for multi-site restaurant operators.

"Retail and leisure are above all places where we meet and it is thanks to the synergies between the two that shopping will find its future economic model. MAPIC 2021 will be at the crossroads of all trends, as it has always been since its creation", Nathalie Depetro, MAPIC Director.

Focused, Efficient, In the Flesh

We left the online space for the September edition of MIPIM in Cannes and for Mapic Italy in Milan and this physical and live experience confirmed how much we need and how much we missed this dynamic return to face-to-face multidimensional communication, on a social and business footing.

Since we have created Mapic just for you, and the market is open for many new opportunities right now, we invite you to meet international retail real estate professionals who are in the forefront of initiating new development opportunities.

“People and Places: a New Chapter”

The retail mix is evolving; physical sales outlets are being transformed into experience spaces. The digital revolution has accustomed people to buying from home, and now we are challenged to entice people out of their comfort spaces. Social interactions and emotions have become an essential component in creating new experiences in lifestyle destinations. Up to 50 per cent of MAPIC 2021’s exhibition area will host a wide range of international leisure operators looking to set up in commercial spaces, whether in city centres or shopping centres.

Multi-channel MAPIC

As part of MAPIC’s transformation into an omni-channel event, the MAPIC Digital platform has been released, which offers exclusive digital events, industry content, and serves the international community of retail real estate, retail chains and leisure professionals throughout the year.

Let's return to relative normalcy in this vibrant and unique Mapic atmosphere, where we will join our professional life with pleasure, away from our tired tables and laptops.

See you in Cannes, or join us virtually.

The Mapic team